RDM Rotterdam is the innovation showcase for the Rotterdam port area where technology is displayed in an attractive way. The former site of the Rotterdamsche Droogdok Maatschappij (RDM) is located in the heart of the port area and involves business, education and research. Together they are creating new industries for the future of the port and city. The programming of a wide range of business and cultural events makes RDM a dynamic and energetic location. The visual identity was developed in collaboration with Friends for Brands.